Man with shopping bag and Fairtrade label, MSC label and Non-GMO label

Little Labels. Big Impact.

January is Little Labels Month. We’re thrilled to celebrate with the Non-GMO Project and the Marine Stewardship Council again. We are working together to provide free resources to grocery stores across the country to spread the word about certified products.

Shoppers are demanding more. More from their local stores. More from their chosen brands. Even more from the farmers who grow their food.

Transparency in food production and in labeling is critical. Shoppers have a right to if know what they’re buying supports both people and the planet. Choosing well-recognized, third-party seals on products is the best place to start.

What you can do

Spread the word to your shoppers. Access our media kit below for free materials to highlight products that are Fairtrade certified, MSC certified and Non-GMO verified throughout January. Support brands working towards a more sustainable future and increase sales of these premium products.

Sign Up!

  • Fairtrade, MSC and Non-GMO labels make a difference

    Download the media kit

    We have a wide variety of assets to connect your shoppers with their values in-store and online. Our media kit has posters, infographics, digital stamps, messaging, and other great items for your communications and merchandising teams. Download them now.

    Access the media kit
  • Shopper with bag choosing sustainable products

    Order Bags

    Do you want branded bags for your customers? Make sure to add them to your sign up! Bags will be shipped around the middle of December. (Note: 30 totes per storefront, up to 120 totes per retailer, while supplies last. U.S. shipping only.)

    Order bags
  • Good Food Month sustainable shopper

    Spread the Word

    Promote Non-GMO, Marine Stewardship Council and Fairtrade Certified products in store and online. Share stories, build an end-cap, run a giveaway…the possibilities are endless!

Frequently Asked Questions

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