Why Fairtrade

Fairtrade is a simple way to make a difference in the lives of people who grow our food.

Farming is the single largest employer in the world – two out of every five people farm! For poor rural households, it is the largest source of income and jobs. Yet millions are going hungry, not earning enough to properly feed either themselves or their families. Their lives are affected by a changing climate, inequality and a lack of an opportunity to seek an education.

We don't think this is right.

Find out more about how Fairtrade addresses major issues that face the producers we serve. By supporting Fairtrade, you are advocating for powerful change for some of the people who need it most. And better yet, you are helping give them the tools to do so.

  • Child Labor

    Fairtrade Fights Child Labor

    Fairtrade collaborates with children, youth and community members to support agricultural communities in advancing child rights and safety. 

  • Climate Change

    Climate Change Adaptation & Mitigation

    Smallholder farmers and rural communities have contributed the least to climate change but are often affected the most.

  • Gender Equality

    Fairtrade Pushes Gender Equality

    We promote gender-positive interventions that will improve equality to women and men farmers and workers around the world.

  • Income Inequality

    Fairtrade Fights Poverty

    Many farmers and workers around the world live on less than $2/day. Fairtrade fights the trade and power structures that trap producers in cycles of poverty.

  • Workers Rights

    Fairtrade Supports Workers

    Farm and factory workers are among the most vulnerable in supply chains. We support workers’ right to collective bargaining and fair working conditions.